February 19, 2019

February 19, 2019

February 19, 2019

February 19, 2019

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Store Shampoo vs. Salon Shampoo

January 29, 2019

 

pH

Quick chemistry lesson. Hair has a natural pH of 5.5.
  Regular store shampoos range anywhere from a 4 to a 9 on the pH scale.
  Why does that matter?  I'll tell you.


Neutral solution: 7


Alkaline solution: 7.1-14


Acidic solution: 0-6.9


Shampoos that are more alkaline are more harsh and can make hair porous, brittle, and dried-out. A shampoo with a high pH causes color-treated hair to fade.
  Shampoos that